Just a decade ago, a job candidate’s “first impression” of a company usually happened during the first five minutes of an interview. Nowadays, LinkedIn — or a myriad of other social media channels — serves as the jobseeker’s initial opportunity to make that solid first impression. Even if a prospective candidate isn’t actively searching for a new job, he or she is likely networking through the use of social media sites like LinkedIn, Twitter, Facebook and others.

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09 January 2019

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